HP Traffic Control

The HP Traffic Control solution is comprised of HP software that provides key capabilities within a service-oriented architecture (SOA) framework. This framework enables your organization to manage digital media workflows – from content syndication to scheduling issues to distribution/presentation.

The solution accommodates ingestion of various video/audio digital media content via existing workflows. Once the content is ingested, your company can generate playlists via a scheduling Web application. These playlists define Video on Demand (VOD) or linear streaming in particular timeslots for selected video/audio digital media content that is to be sent across various types of streaming servers.

The HP Traffic Control solution simplifies all scheduling operations into a single, unified, and highly automated system that enables you to schedule syndicated content and interstitials for multiple delivery platforms. Now Digital Video Broadcasting (DVB), IPTV, WebTV and 3G services can all be scheduled at the same time. And the operations are performed quickly, accurately and with reduced headcount requirements.

This solution helps your organization:

• Increase efficiency and lower capital and operational expenses by eliminating redundant systems
• Save time by allowing template schedules to be pre-built prior to the actual content creation
• Manage content distribution, usage and contracts
• Provide easy scheduling with content placeholders
• Enable data aggregation for reports and surveys
• Obtain rapid implementation of schedule changes across multiple platforms

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